BitTorrent
THE CHALLENGE
Convey the functionality of the BitTorrent file sharing software by showcasing the fun of sharing.
THE ANSWER
The “Share Everything” spot is a fun 30 second video that side-steps depicting any piracy while focusing on the pure of strangers sharing.
BitTorrent
Share everything.
This one is a blast from the past. Back in my College for Creative Studies days I came up with this campaign concept for the popular file sharing app BitTorrent. The premise is simple, if you have it, share it.- Props to my buds for playing along with this simple shoot. The spot won a Telly award for student advertising film work.